Friday, October 18, 2013

The Act of Giving Back

The Act of Giving Back

Dr. J.T. “Dock” Houk is a philanthropic leader and an originator in the field of fundraising. His selfless character and dedication to helping those around him has helped him with all of his achievements throughout his career. Not everyone has the ability or character to become involved in charity work and it takes a special kind of person to help others who are in need.


Charity work can come in all shapes and sizes and is the act of giving of money, goods or time to those who are less fortunate. It is easy for people to get caught up in their own everyday lives and to face their obstacles in life, but taking a step back and helping out those who have far greater problems and less to survive on is an honorable act. The most basic forms of charity work include providing essential necessities such as food, water, healthcare and shelter but it can extended to far greater measures. There is no right or wrong or too much or too little to the amount each individual can give back to another person, family or community. Helping those around you should be something we all practice and do our part in to make our world a better place to live. 

Friday, October 4, 2013

Entrepreneurship

Entrepreneurship

Starting your own business isn’t easy for anyone and it takes a lot of hard work and effort to reach success. Dr. J.T “Dock” Houk has provided a few tips and information for those individuals who are striving to accomplish their goals and become an entrepreneur.

Whether you’re fresh out of college or have a few years of experience under your belt, there is no age parameter to who can be an entrepreneur. The characteristics of a successful entrepreneur are those innate skills such as hard work ethic, motivation, and dedication which truly make an individual achieve success.

Whether you want to own your own computer software company or sell a product to consumers it is important to have a clear vision and stay focused on your long and short term goals. You have to set clear and defined goals and narrow all of your ideas and values down to create a solid business model and execute it properly.


As an entrepreneur you have to be able to persevere and overcome all of the setbacks that will stand in your way. There are bound to be obstacles that test your ability to handle them and there are going to be times when you don’t think you can make it through, but those individuals who push through it and overcome those hardships will reach success. 

Friday, September 20, 2013

Giving Back

Giving Back 

With so much going on in our day to day lives, we sometimes forget about people who are less fortunate than us or battling life’s toughest challenges. It doesn’t mean we are selfless or don’t want to do our part, it’s that we get so caught up in our own trials and tribulations that we may miss out on opportunities to give back. Charity work is a great way to help others in your community and make our world a better place to live in. Dr. J.T. Houk has dedicated a lot of time and effort into helping those around him who are in need. His passion and drive to remain involved in philanthropic events is honorable.


Charity work can be done in many ways and you have the option of giving as much or as little as you can. Donating essential supplies or volunteering a local organization can make a lot of difference to those around you. Research different problems in your community and you can discover ways to help out and do your part as a member of our society. This kind of work not only reflects the characters of those willing and able to help out but reflects on the people that make up our planet. So many of us take things for granted and it is important to take time to give back and make our world a better place. 

Friday, September 13, 2013

Philanthropic Marketing

Philanthropic Marketing

Philanthropy is an excellent way to give back to others and volunteer in communities that need help. Dock Houk is passionate about his philanthropic efforts and has put together a few tips on how to incorporate philanthropy into a marketing strategy for your business.

Dock Houk believes integrating philanthropic endeavors into a marketing strategy requires creating public awareness of the social need to give back to the community as well as promoting the effort from your organization. This is a great opportunity to not only raise awareness for a good cause but also show that your business is dedicated to striving for a better society. By creating a balanced marketing strategy you can be sure to drive interest to not only your company but towards philanthropy.


You should start by choosing a problem we face as a society and target your philanthropic efforts towards that problem. Find ways to solve this issue at hand and incorporate ways your business can help reach a solution. After you have developed a few solutions, get your customers involved and ask them to donate or help with the cause. This will show customers that you care about the community and in turn increase sales for your company. Supporting different philanthropic campaigns is not only good for our society but can also help your business grow and succeed. For more tips and information, contact Dock Houk.  

Friday, September 6, 2013

The History of the U.S. Open



 The History of the U.S. Open

It’s that time of the year again where the summer months slow down and the tennis courts heat up! The U.S. Open Tennis Championship is a hard-court tennis tournament and is known to be one of the oldest, most recognized tennis championships in the entire world. Dr. J.T. Houk has a passion for tennis and put this together to take a stroll down memory lane to the history of tennis. 

If you are even the slightest bit of a sports fanatic then you know exactly what this championship is, but have you ever questioned its origin? The history of the U.S. Open all began in 1978 in late August through early September over a two-week period. Beginning on acrylic hard-courts located at the USTA Billie Jean King National Tennis Center in New York City, the U.S. Open is owned and operated by the United States Tennis Association as a “not-for-profit” organization. Surprisingly, the proceeds from ticket prices are used to implement a higher knowledge and growth of the sport of tennis across the nation. 

After existing for 9 years, The Grand Slam was developed and The U.S. Open became the fourth and final tennis major worldwide; the other opens consist of the Australian Open, French Open and Wimbledon. Consisting of five event championships, this tournament is any tennis fanatics dream, even inclusive of wheelchair players, juniors and seniors. With rich history and great intentions, the development of this tournament not only helps the USTA but also the overall development and promotion of the sport nationwide.

Tuesday, July 16, 2013

How to Market Real Time

With real time marketing, there are certain elements which can take your business to levels it has not been before. Dr. J.T. Dock Houk knows quite a bit about marketing, and will share a few tips to have your real time marketing campaign explode. 
 
Identify the high level communities that your brand is trying to reach. Once you can identify exactly who you are targeting, you can launch a full out assault on them at every event, convention, and meeting that these people may be at. Also, get your team and your process in place exactly how you want and need before you get started. Have the right people in the right places leading the charge. Finally, monitor everything closely. Do not let pieces fall through the cracks just because you weren’t paying close enough attention. 

Tuesday, June 25, 2013

Developing Marketing

Companies and businesses need marketing. This is a known fact in order to be successful as a business. The issue is, many business owners think they have a great marketing plan, and expect it to flourish overnight. As Dr. J.T. Dock Houk explains, a great marketing strategy does not happen overnight, and is more of a snowball effect.

 Too many times business owners see another business become successful after using a marketing campaign, and they think they need to follow the exact campaign to be successful. When in reality, every business is different and needs to use their own approach. Trying to implement another businesses strategy as your own could work in some aspects, but to be truly effective it would need to be tweaked to fit your business needs. This will not happen overnight, and trial and error is a large portion of marketing.