Giving Back

Giving Back 

With so much going on in our day to day lives, we sometimes forget about people who are less fortunate than us or battling life’s toughest challenges. It doesn’t mean we are selfless or don’t want to do our part, it’s that we get so caught up in our own trials and tribulations that we may miss out on opportunities to give back. Charity work is a great way to help others in your community and make our world a better place to live in. Dr. J.T. Houk has dedicated a lot of time and effort into helping those around him who are in need. His passion and drive to remain involved in philanthropic events is honorable.

Charity work can be done in many ways and you have the option of giving as much or as little as you can. Donating essential supplies or volunteering a local organization can make a lot of difference to those around you. Research different problems in your community and you can discover ways to help out and do your part as a member of our society. This kind of work not only reflects the characters of those willing and able to help out but reflects on the people that make up our planet. So many of us take things for granted and it is important to take time to give back and make our world a better place. 

Philanthropic Marketing

Philanthropic Marketing

Philanthropy is an excellent way to give back to others and volunteer in communities that need help. Dock Houk is passionate about his philanthropic efforts and has put together a few tips on how to incorporate philanthropy into a marketing strategy for your business.

Dock Houk believes integrating philanthropic endeavors into a marketing strategy requires creating public awareness of the social need to give back to the community as well as promoting the effort from your organization. This is a great opportunity to not only raise awareness for a good cause but also show that your business is dedicated to striving for a better society. By creating a balanced marketing strategy you can be sure to drive interest to not only your company but towards philanthropy.

You should start by choosing a problem we face as a society and target your philanthropic efforts towards that problem. Find ways to solve this issue at hand and incorporate ways your business can help reach a solution. After you have developed a few solutions, get your customers involved and ask them to donate or help with the cause. This will show customers that you care about the community and in turn increase sales for your company. Supporting different philanthropic campaigns is not only good for our society but can also help your business grow and succeed. For more tips and information, contact Dock Houk.  

The History of the U.S. Open

 The History of the U.S. Open

It’s that time of the year again where the summer months slow down and the tennis courts heat up! The U.S. Open Tennis Championship is a hard-court tennis tournament and is known to be one of the oldest, most recognized tennis championships in the entire world. Dr. J.T. Houk has a passion for tennis and put this together to take a stroll down memory lane to the history of tennis. 

If you are even the slightest bit of a sports fanatic then you know exactly what this championship is, but have you ever questioned its origin? The history of the U.S. Open all began in 1978 in late August through early September over a two-week period. Beginning on acrylic hard-courts located at the USTA Billie Jean King National Tennis Center in New York City, the U.S. Open is owned and operated by the United States Tennis Association as a “not-for-profit” organization. Surprisingly, the proceeds from ticket prices are used to implement a higher knowledge and growth of the sport of tennis across the nation. 

After existing for 9 years, The Grand Slam was developed and The U.S. Open became the fourth and final tennis major worldwide; the other opens consist of the Australian Open, French Open and Wimbledon. Consisting of five event championships, this tournament is any tennis fanatics dream, even inclusive of wheelchair players, juniors and seniors. With rich history and great intentions, the development of this tournament not only helps the USTA but also the overall development and promotion of the sport nationwide.